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{"id":42213,"date":"2021-04-01T10:00:00","date_gmt":"2021-04-01T14:00:00","guid":{"rendered":"https:\/\/www.audiofemme.com\/?p=42213"},"modified":"2021-04-02T15:34:59","modified_gmt":"2021-04-02T19:34:59","slug":"premiere-people-museum-rush-video","status":"publish","type":"post","link":"https:\/\/www.audiofemme.com\/premiere-people-museum-rush-video\/","title":{"rendered":"PREMIERE: People Museum Re-Introduce their Future New Orleans Sound with “Rush” Video"},"content":{"rendered":"\n

\"\" — Photo Credit: Thomas McGovern<\/figcaption><\/figure><\/div>\n\n\n\n
Hailing from a state known for a rich musical heritage, New Orleans electro-pop duo People Museum<\/a> (Claire Givens and Jeremy Phipps) come from different ends of the Louisiana musical spectrum, meeting in the middle to create something new and entirely unique.<\/p>\n\n\n\n
Givens is from North Louisiana, born to a classical pianist and a Baptist minister. Bred on church music and trained classically, she moved on to New Orleans seeking \u201cless structure,\u201d turning to jazz and punk. Phipps comes from what Givens describes as \u201ca very talented New Orleans musical family who never got their due,\u201d the younger brother of No Limit rapper Mac Phipps who cut his teeth playing in the jazz clubs of Frenchmen Street until he began touring with the likes of Solange, Rubblebucket and Neon Hitch. Together, they blend the rich brass sounds of jazz with elements of pop and house music to create what they call \u201cFuture New Orleans.\u201d Today, they premiere the video for \u201cRush\u201d on *Audiofemme<\/em>. The song is from their upcoming debut EP* *I Could Only See Night<\/a><\/em>, out April 9.<\/p>\n\n\n\n*
<\/iframe>\n<\/p>\n\n\n\n<p>Introduced by a mutual friend, Givens and Phipps began collaborating the day they met in 2015. Their sound was never intentional, born of intuition, but also inevitable in its homage to its hometown. \u201cWe were using what we had around us but we didn\u2019t want to make the music that was around us,\u201d Givens explains. \u201cWe wanted to make the music that we listened to on our headphones, but if you walk through New Orleans you\u2019re gonna hear jazz, and all your friends are gonna play a brass instrument… we wanted to have that tradition in there but do it our own way, do it new.\u201d The result is refreshing; Phipps\u2019 brass tones are looped and overlaid with house beats, burbling beneath Givens\u2019 otherworldly, layered vocals.<\/p>\n\n\n\n<p>The video for \u201cRush\u201d is shot in black and white and made to look like VHS tape. They chose the three-frame format in direct response to COVID, wanting to articulate the idea of all their friends being unable to play their instruments without featuring all their friends and exposing them to one another. You see Phipps wandering around with his instruments, unable to play, while Givens sings alone in her room, interspersed with the lone producer sitting in front of a switchboard and monitor at home. They wanted to evoke the loneliness of these musicians, lost without that central part of their identities with all the jazz clubs and venues shut down. \u201cYou see these wandering musicians; they just look so lost, because it\u2019s so embedded into everything, and you perform so much. Who are these people now that they don\u2019t have music?\u201d Phipps says. \u201cWe\u2019re all trying to figure out who we are outside being musicians, and I think part of that [comes] through in the video.\u201d <\/p>\n\n\n\n<p>As for the rest of the EP, the People Museum aims for a balance between menacing and hopeful, and always danceable. Phipps says that he feels that they \u201ctried to go a little bit harder\u201d than on previous collaborations, saying that his trombone playing felt \u201ca little more aggressive.\u201d Givens says that the most notable change is \u201cbigger production,\u201d and that \u201cit\u2019s darker, but there\u2019s always something you can dance to and there\u2019s always something hopeful about it.\u201d<\/p>\n\n\n\n<p>Perhaps the oddest part of this unlikely sound is that while two of the songs were written and recorded during quarantine, the other three were made back in 2016 – yet they fit together in a cohesive unit. \u201cThey kind of came together because the songs that were written in 2016 came out of sort of a very lost time for Jeremy and I,\u201d Givens explains. \u201cWe were trying to figure out who we were again. The writing of those songs and the writing of the quarantine songs just felt so intertwined, [it was] kind of fate that they ended up together.\u201d<\/p>\n\n\n\n<p>Phipps concurs, saying that in that period, \u201cit still felt like the same feelings in my body of lostness, and all of the puzzle pieces being scattered, and trying to put it back together, and what does it look like after it\u2019s put back together?\u201d Ultimately, these cosmic parallels aligned somehow and it looks and sounds like <em>I Could Only See Night<\/em>.<\/p>\n\n\n\n<p>As for what\u2019s next, the duo are beginning to adapt to what live performance looks like in a new normal, post-vaccine New Orleans. The day of the EP release they\u2019ll play an <a href=\"http:\/\/broadsidenola.com\/event\/big-freedia-with-people-museum\/\" target=\"_blank\" rel=\"noreferrer noopener\">outdoor show<\/a>, opening for Big Freedia at new outdoor venue <a href=\"http:\/\/broadsidenola.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">The Broadside<\/a>, and will continue to try to find creative and safe ways to perform after. All in all, they\u2019re staying very present: \u201cIt\u2019s funny because I feel like my plans are very short,\u201d Phipps says. \u201cAfter May? It\u2019s so uncertain, so it\u2019s hard to have a faraway future. We have these shows and that\u2019s all we can depend on.\u201d Given the smooth, hopeful lightness of their \u201cFuture New Orleans\u201d sound, it seems it could be bright.<\/p>\n\n\n\n<p><em>Follow People Museum on <a href=\"https:\/\/www.instagram.com\/peoplemuseumband\/\" target=\"_blank\" rel=\"noreferrer noopener\">Instagram<\/a> for ongoing updates.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hailing from a state known for a rich musical heritage, New Orleans electro-pop duo People Museum (Claire Givens and Jeremy Phipps) come from different ends of the Louisiana musical spectrum, meeting in the middle to create something new and entirely unique. Givens is from North Louisiana, born to a classical pianist and a Baptist minister. 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