While the live music industry is slowly returning to normal, there’s still something to be said for a filmed concert performance. It doesn’t pack the exact same punch as a live show, which is not to say that it packs no punch at all, but rather that its significance rests more in its posterity. It means that we can revisit, that we can both relive the joy of a live concerts we actually attended, but also experience the magic of ones we did not, even ones that took place before our lifetimes.
With that in mind, we are thrilled to present, alongside BrooklynVegan, Anna Fox Rochinksi playing selections from her debut solo album Cherry at TV Eye in Ridgewood, Queens. Perhaps best known until now as a vocalist and guitarist for psych rock four-piece Quilt, Rochinski has refined her taste for contemporary pop artists like Madonna, Midnite Vultures-era Beck, and circa 1995 Robyn into her own unique brand of effervescent pop meets plucky ’70s art funk.
This production was directed by Alex “Otium” LaLiberte, who has directed Rochinski’s videos for singles “Cherry” and “Everybody’s Down.” Rochinski and LaLiberte list some of their own favorite concert videos as the 1984 Talking Heads performance Stop Making Sense, Madonna Live: The Virgin Tour, Gorillaz: Demon Days Live and Pink Floyd’s Live at Pompei. With influences like that, you know they brought the heat here.
“There is a type of collective energy associated with a live performance,” Otium says. “Knowing this [performance] was going to be watched in the comfort of one’s own home, perhaps alone, we had to find a way of substituting that excitement from the collective, with something that would be as stimulating, so we went with a different place and idea for each song in the concert – something you wouldn’t expect or be able to achieve in a traditional concert setting.”
And so they filmed the tracks in different rooms of Ridgewood’s TV Eye. The collaborative duo’s taste for unique, aesthetically appealing settings shines through strongly in the videos they created together, especially with “Cherry.” Its effectiveness lies in the trust they place in their own tastes: “I think that whatever visual you give people, they will find a way to connect it to the music, so it’s important not to overthink it and just do whatever you want to do,” Rochinksi says.
Otium agrees, adding, “I think visuals for music, whether it be a music video, concert video, or the projections/lights during a concert, should always aim to give the eye a complementary experience to the ears. When it’s really effective it can elevate the music to a place it can’t go strictly sonically, whether that’s because the video is tackling the theme or sonics obliquely, or perhaps it just adds an extra layer of congruency.”
So sit back and enjoy. Just because we can go to live shows again doesn’t mean there isn’t still a place for a thoughtful, beautifully filmed gig that you can absorb from the comfort of your couch.
Make a suggested $10 donation via NoonChorus and catch the stream here when it goes live at 9pm EST – the set will be available for 72 hours following the performance.
Follow Anna Fox Rochinski on Instagram and Twitter for ongoing updates.
